easel (Experience Art in Southeastern Libraries) via Arts and Culture Live!
Library patrons will be exposed to new local artists and artistic media through the easel exhibit and related gallery talks. Individuals will be surveyed about how their perception of the library as a community center and public space may have been altered. Local artists will also be exposed through a new venue possibly selling artwork. SELCO will interview participating artists about their experiences in Southeastern libraries because of the easel exhibit.
SELCO solicited continuing support from SEMVA (Southeastern Minnesota Visual Artists). SELCO sought potential venues and, once selected, SELCO staff and SEMVA artists visited locations to determine the optimum viewing setup for the exhibit. SELCO issued a Call to Artists to over 3,000 individuals. Three independent artists, who had not submitted work for this exhibit, judged the artwork for the third biennial easel exhibit on October 28, 2013. From the work submitted, 31 pieces were selected, representing 10 of 11 southeastern counties. Promotional items including bookmarks, small and large posters, postcards, and exhibit catalogs were printed and distributed to all host locations, as well as to all area libraries as advance publicity. A larger supply was sent to each host location 4-6 weeks prior to the installation, as well as sample press releases to allow for concentrated publicity efforts leading up to and during the exhibit. A large mailing was also undertaken sending a general alert to approximately 3,300 library trustees, friends, and local officials. SELCO maintained a project specific easel website, http://easel.selco.info/ with exhibit calendar, news, and the artists' biographical information and statements. A news post followed each installation.
SELCO (Southeastern Libraries Cooperating), SEMVA (Southeastern Minnesota Visual Artists), Cannon Falls Library, Northfield Public Library, Spring Grove Public Schools, Houston Public Library, Owatonna Arts Center, St. Charles Public Library, West Concord