Duluth Playhouse Presents Willy Wonka JR.

2015 Fiscal Year Funding Amount

$3,552

Project of

Arrowhead Library System Legacy Grant SFY 2014 - SFY 2015

Fund Source

Arts & Cultural Heritage Fund

Recipient Type

Libraries

Status

Completed

Start Date

January 2015

End Date

January 2015

Activity Type

Education/Outreach/Engagement

Counties Affected

Carlton

Itasca

Lake

St. Louis

Project Overview

Roald Dahl's timeless story of the world-famous candy man and his quest to find an heir comes to life in this stage adaptation of Charlie and the Chocolate Factory, featuring the songs from the classic family film. Willy Wonka JR. follows enigmatic candy manufacturer Willy Wonka as he stages a contest by hiding five golden tickets in five of his scrumptious candy bars. Whoever comes up with these tickets will win a free tour of the Wonka factory, as well as a lifetime supply of candy. Four of the five winning children are insufferable brats: the fifth is a likeable young lad named Charlie Bucket who takes the tour in the company of his equally amiable grandfather. The children must learn to follow Mr. Wonka's rules in the factory--or suffer the consequences.

Project Details

191 participated

Project Details: 2015 Fiscal Year

Legal Citation / Subdivision

Laws of Minnesota for 2013 Chapter 137, Article 4, Section 2, Subdivision 4

2015 Fiscal Year Funding Amount

$3,552

Other Funds Leveraged

$1,595

Direct expenses

$5,147

Proposed Measurable Outcome(s)

The intended outcome of the event tickets program is to create access to professional art (music and theatre) by providing free tickets to a live performance. Live art is dynamic; patrons can experience and be inspired by the energy that comes from a live performance. When patrons pick up free event tickets at the library they fill out a short survey answering questions about how many Legacy events they have attended, who they are attending with, how they heard about the tickets, if they could attend without these tickets and if they knew that Minnesota Arts and Cultural Heritage Fund paid for these tickets. Only one survey is filled out regardless of how many tickets are picked up at the library.

Measurable Outcome(s)

191 tickets were used for a 64% return rate. Our surveys indicated 56 of the patron groups that attended had never attended a Legacy funded event or had only attended one other event. 74 groups also indicated they would probably not be able to attend if these tickets were not available.

Source of Additional Funds

The Duluth Playhouse agreed to a 20% reduction in ticket price for reimbursement of tickets. This savings allows us to participate in more ticketed programs and issue more tickets to live performances. 13 libraries distributed tickets and 13 regional newspapers provided marketing through press releases, photos and interviews with artists and performers.