Statewide Health Improvement Partnership Program
KSMQ will partner with Minnesota Department of Heath to create a short series of videos that will be used to inform the people of Minnesota about the Statewide Health Improvement Partnership (SHIP) program. The Statewide Health Improvement Partnership (SHIP) supports community-driven solutions to expand opportunities for active living, healthy eating, and commercial tobacco-free living. Four short videos will be created describing each facet of the SHIP program. KSMQ will air them as interstitials (played between regularly scheduled programs) as well as use the four videos to create one half-hour documentary.
Viewers in the KSMQ viewing area will be made aware of current happenings and topics of note in the KSMQ viewing area. KSMQ will consult a focus group that will review project outputs for their feedback. We will collect the number of views of outputs from the project posted on social media websites and the number of times this program is broadcast to show that participant's messages are being shared.