Como Park Zoo and Conservatory - Music Under Glass Series
In January 2012, the first of Music Under Glass launched featuring a 6 week series that ended in March featuring local musicians in the Marjorie McNeely Conservatory. The next 6 week summer series named Groovin’ in the Garden began August 1 running every Wednesday through September 5 and a new series began in January 2013 and ran 6 times through March 2013.
- Providing community venue to provide local musicians and lectures opportunity- Increase use of facility during non-open hours- Use of space to create a memorable experiece for guest and talent- Create a baseline of information, follow up survey after programs- Increasing knowledge, awareness, and interest in topic
Outcome #1 – Provide a community venue to provide local musicians and lectures an opportunity. Como Park Zoo and Conservatory has been able to provide 12 local bands a venue to perform during the first series. When completed a total of 18 bookingswill have performed. A total of six lectures will also have a venue to convey their message and work.Outcome #2 – Increase use of facility during non-public hours. The Music Under Glass was held after public hours, for a total of 12 dates that the Marjorie McNeely Conservatory normally is closed. A total of 4,265 guestsenjoyed the series. If not for the grant, the public would not be allowed to use the space.Outcome #3 – Use space to create a memorable experience for the guest and talent. Each week staff asked attendees about the experience and many felt being allowed in the Conservatory at night was very special and that the music added that much more to it. The bands enjoyed the venue and inquired about future opportunities.Outcome #4 – Determine a baseline of information, follow-up with after event survey. For the first two series, Como Park Zoo found it difficult to capture user information. Guests did not want to offer personal information or fill out surveys. A different technique is being determined for the next series.
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