Complete an updated master plan based on the RiverFirst Initiative, extensive community engagement, and a collaborative process with the City of Minneapolis around the Upper Harbor Terminal
Develop and implement an integrated brand awareness and marketing campaign to increase awareness and familiarity of the park system service offerings to Dakota County residents and increase new use throughout the park system. The campaign will use print, digital and other media strategies to inform a broad and diverse audiences with targeted approaches appropriate for those audiences.
Develop and implement an integrated brand awareness and marketing campaign to increase awareness and familiarity of the park system service offerings to Dakota County residents and increase new use throughout the park system. The campaign will use print, digital and other media strategies to inform a broad and diverse audiences with targeted approaches appropriate for those audiences.