Project Grant - Round 3
ACHF Arts Access ACHF Arts Education
The 40th Annual Lemonade Concert and Art Fair aims to provide the citizens central Minnesota with a free forum to experience all types of art (through our 250 on-site vendors) with our budget focused on providing live performance art of various types. This includes an annual free-to-the-public outdoor concert by the Saint Cloud Symphony Orchestra as well as numerous side stages throughout the day featuring local performance artists from various performance media. For the Central Minnesota Arts Board grant, we would like to introduce a new performance art element to the event that would allow spectators to experience new and exciting types of performance art that they would otherwise not have a chance to see and to showcase Minnesota artists and provide artists with an exposure to a wide audience. Our goals include: Providing a live glass-blowing performance to 8,000 spectators on June 27, 2013; enhancing the amount of audience engagement at the event through this interactive demonstration; educating members of the Saint Cloud State University and St Cloud Community about the art of glass blowing and enhancing interest in that type of art.We would measure our effectiveness using a number of methods, including but not limited to counting spectators at the demonstrations and surveying them about their experience using the following questions: Have you ever seen a live glass-blowing demonstration before? If yes, how many times? On a scale of 1 to 5, please rate the following: Uniqueness of this exhibit, Artistic value of this exhibit, Entertainment value of this exhibit, Fit of this exhibit with the flow of the event, After viewing this exhibit, are you more or less likely to purchase hand-made glass items? Why? What comments do you have about this exhibit?
Outcome 1: Expose a broad audience to the art of glass blowing. Total attendance at the fair was more than 10,000; of those, approximately 6,000 individuals stopped to watch the glass blowing demonstrations for a short period of time (2 minutes or more). Approximately 1,000 spectators spent at least 30 minutes viewing the glass blowing demonstrations. In our post event-evaluation, 96 percent or respondents reported that they had not seen a live glass-blowing demonstration before. Outcome 2: Enhancing audience engagement. The demonstrations had a full audience throughout the day and the artists explained their processes and encouraged questions and interaction. More than 90 percent of respondents scored the exhibit a 4 or 5 (out of 5) on uniqueness, artistic value, and entertainment. Outcome 3: Educating the community about the art of glass blowing. We did not measure this specific data point in our evaluations, but based on the audience and level of engagement, we are confident that awareness of the art and process of glass blowing was raised among those who attended the event.
Other, local or private