ACHF Arts Access
1. Ensure that the arts are interwoven into every facet of community life through the free outdoor summer concert series, Down by the Riverside, and through the free Thursdays on First and Third program collaboration with the Rochester Downtown Alliance. 2. Ensure that people trust Rochester Music Department’s stewardship of public arts funding, thus enabling it to continue to interweave the arts into every facet of community life. 3. End each fiscal year with a net operating surplus and invest the proceeds in developing Rochester Music Department programming, to provide programs and services so that people of all ages, ethnicities, and abilities are able to participate in the art. 1. Use TicketMaster and show reports to measure attendance. Measure ticket sales, cost per service unit, margin (profit/subsidy required), and other event-specific revenue (concert sponsorship, free-will offering, Rochester Music Department and artist product sales, etc.). 2. Assess programs and operations through: operating surplus/deficit; amount of tax levy support the City Council provides to Rochester Music Department; public feedback; performance measures and instruments established by the City; audience and musician feedback; and feedback from concert sponsors.
1. Down by the Riverside events served 56,800 concertgoers at a cost/service unit of $2.89, and generated concert sponsorship of $65,000, $13,680 of other direct revenue, and $85,644 in tax levy. Four Rochester Downtown Alliance events served 32,475 concertgoers plus 363 outreach service participants at a cost/service unit of $1.06, and generated concert sponsorship of $34,700, $379 of other direct revenue, and $130 in tax levy support. Ending FY 2011 with a net operating surplus of $190,780 carried forward to FY 2012 invested in programming, Rochester Music Department demonstrated it was a great steward of public arts funding. This enables it to provide programs and services so that people of all ages, ethnicities, and abilities are able to participate in the arts.
Other, local or private