Community Arts
ACHF Arts Access
To offer a series of 10-12 concerts in the Silverwood Amphitheater during summer and fall of 2016. To attract a minimum of 3000 participants to these concerts. We will perform headcounts, carry out informal surveys with performers, and informal surveys with audience members.
Yes, we were very pleased with the outcomes. Additional sponsors joined the project after we received the grant and we were able to add additional bands to the concert schedule. By working with a booker who is familiar with the local music scene, we were able to bring a number of well-known acts to the stage which, in turn, attracted larger audiences to the events. We were also able to offer opportunities to newer, "up and coming" artists which allowed them to play before large audiences. With the exception of two performances that were moved indoors because of rain, all of the concerts took place outdoors and performers commented on how much they enjoyed the experience Informal conversations with audience members indicated that participants enjoyed the experiences and many commented that they attended multiple concerts. We also received compliments and thanks that we were offering such high quality performances to the public for no charge. One of our goals for this program is to serve some of the underserved communities in the park's service area. One of those audiences is senior citizens, who don't attend other park programming in numbers representative of their percentage of the surrounding community. Observation of the concert audiences revealed a large number of seniors present at these concerts (even on a night where the act was a hip hop DJ!) We also hope to attract an increase in participation by members of recent immigrant communities in the area. On a night where we invited a Salsa band to play, our observations of the audience indicated a larger number of Spanish speaking audience members than at other concerts. It's our hope to increase this outreach to non-English speaking audiences in future years. Our audience participation grew from ~5000 participants in 2015 to ~6500 audience members in 2016. The reputation for quality programming has generated in an increase in community sponsorship partners with two new sponsors joining to support the program. The series is gaining a reputation in the local music community with over 75 groups applying to perform in 2016 and more for 2017.
Other, local or private