Arts Learning Grant

Our overall goals are to engage at least 30 individual artists, who will attend at least one or more of the monthly sessions throughout 2020. Our goals also include seeing local artists incorporating more and more body-diverse subjects into their works and to create space for conversations about beauty ideals, body diversity, and inclusivity/acceptance. Practically speaking, we plan to employ a range of promotional strategies for reaching a broad audience. One of our co-directors, Flo Matamoros is a professional designer, illustrator, and promotional marketing manager. Our promotional campaigns include: targeted postcards sent to members and donors, unique posters that are posted on community bulletin boards and at local businesses through the Twin Ports region, creative social media campaigns on both Facebook and Instagram, and serial emails to our ever-expanding listserv population. Our goals include promoting our messaging through our social media campaigns. We will gauge success through the resultant exhibition. By reaching a targeted number of artists, we hope to be able to populate a quality and well-rounded exhibition. At the exhibition opening and during the run of the show, we hope to have 350-500 unique attendees. Our evaluation plan also includes: measuring exposure through social media and utilizing it to informally gather perspectives from the community; routinely documenting press or television attention, observing community exposure and evaluate the public scope of ideas and discussion initiated by the exhibition and events. We will consult with artist(s) and models involved, asking for continued feedback throughout. In order to evaluate the success and impact of the project for artists, we plan to hold an informal round-table discussion with a group of local artists, whose works deal with representation of the human body/portraiture. We will seek their evaluation and solicit feedback on the project's success.