Artist Initiative
ACHF Arts Access
I will be experimenting with bronze and lucite casting and incorporating those new media with my books and boxes. Completion of a body of work that incorporates those materials successfully - technically, visually and conceptually - while meeting or exceeding standards established by my previous books and boxes. 2: I will re-design my website and improve my promotional efforts through print media, snail mail, and the Internet. Hopefully, I will gain the attention of the press, have increased online sales, good attendance at the publication party, and have other opportunities become available as a result of my improved promotional skills.
I completed a body of work for an exhibition that was acknowledged by my peers to be my strongest show ever; it was also well-received by the general public and local art critics. This work incorporated bronze cast elements with an established aesthetic and high quality of craftsmanship reflected in my ongoing work with printmaking and bookmaking. Once the exhibition was up, I was able to review the work myself, considering my use of new materials on technical, visual and conceptual and my own sense of accomplishment. I feel very proud of what I was able to achieve, and feedback from other professional artists confirmed this. 2: By re-designing my website and connecting it to both PayPal and the AppleSquare Marketplace, I have increased my online visibility and have had a number of sales of artwork through these new digital connections. Also I devoted extra time to upgrade my e-mail list, use Facebook, and maintain my snail mail list to help promote my exhibition in print and digitally. These efforts resulted in excellent attendance at the two receptions for my exhibit, gallery visits during regular business hours, and a number of arranged studio visits. Sales of my work also increased as a result of these promotional methods.