Art Project

Rhythm of the River has maintained several goals since its inception in 2006. Some of these goals include providing a community event that offers a variety of music and art genres. Rhythm of the River strives to expose festival goers to new music, singer/songwriters, and styles of music, theatre and dance, while giving artists an opportunity to share, display and showcase their material. The committee is in the process of re-designing the corporate sponsorship levels, that will individualize the donation packages from each company. We will be able to measure the increase of financial support from businesses compared to 2018. Charging festival admission is a significant change for the festival. The attendance and response will be tracked for evaluation and will perhaps be a better measure than last year, as the other variable connected to the admission charge was the change in location. For the purposes of the final report, the following goals will be tracked and measured in 2019: 1. Track the number of first-time attendees in 2019. 2. Reduce waste during the event by selling stainless steel commemorative glasses and water bottles that can be used for all beverages. 3. Charge admission through daily and weekend pass fees. 4. Supporting high-quality, age-appropriate arts education for residents of all ages to develop knowledge, skills, and understanding of the arts. Written evaluation tools will be distributed to sponsors to assess their input on the festival and utilize their comments for growth and improvement of the festival. Written evaluation tools will be handed out by volunteers during the festival. After the event, evaluations will be sent to the organizations who collaborated on the festival, including but not limited to; Fort Belmont, Jackson Center for the Arts, Prairie Ecology Bus Center, Big Buddies, and the Jackson Chamber of Commerce. 1. Random surveys that are distributed throughout the festival will track 1st time attendees. Food and Art vendors will also be surveyed to track population served. 2. The number of stainless-steel cups sold will be recorded. Beverage vendors will be asked how many plastic cups they used, as compared to previous years. Garbage cans and bins will be observed for overflow and content of cups. 3. Festival goers will be surveyed as to their level of satisfaction with the admission charge in 2019. Records will indicate if the admission charge affected the number of attendees. 4. Multigenerational participation will be observed and recorded through surveys, volunteer input, and photography.